The Ultimate Guide to Migrating Your Store from Magento to Shopify Plus

Updated on
The Ultimate Guide to Migrating Your Store from Magento to Shopify Plus

Migrating your online store from one platform to another can be a daunting task, especially if you're running a high-volume, multi-region business. However, with the right approach and a dedicated team, the process can be smooth and highly rewarding. In this guide, we'll explore the benefits of migrating from Magento to Shopify Plus and provide a detailed case study of how we successfully migrated GaitLine's stores in less than 12 weeks.

Why Migrate from Magento to Shopify Plus?

1. Lower Maintenance Costs: Magento often requires significant maintenance and hosting costs. Shopify Plus, being a cloud-based solution, eliminates the need for server management and reduces overall maintenance costs.

2. Enhanced Performance: Shopify Plus is known for its robust performance and scalability. It ensures your store can handle high traffic volumes, especially during peak times like Black Friday.

3. User-Friendly Interface: Shopify Plus offers a more intuitive and user-friendly interface compared to Magento. This makes it easier for your team to manage products, orders, and customer data.

4. Faster Time to Market: With Shopify Plus, you can launch your store faster. The platform's extensive app ecosystem and built-in features streamline the setup process.

5. Superior Support: Shopify Plus provides dedicated support 24/7, ensuring any issues are quickly resolved to keep your store running smoothly.

Case Study: GaitLine's Successful Migration

Background: GaitLine, a Norwegian-developed shoe brand, sells directly to customers (D2C) and to shoe and sports shops (B2B) across the Nordics, Europe, and the USA. After several years on Magento, GaitLine needed a more flexible and cost-effective solution. They turned to Think Commerce to migrate their Magento store to Shopify Plus.

The Challenge: GaitLine's Magento setup included five D2C regions managed within a single Magento instance. The goal was to migrate these to five individual Shopify Plus stores within a tight 12-week timeline, with the additional pressure of launching a week before Black Friday 2022.

The Process:

  1. Discovery and Planning: We began by understanding GaitLine's requirements, goals, and existing setup. Detailed planning was crucial to ensure all aspects of the migration were covered, including product data, customer data, and integrations.

  2. Proof of Concept: Our initial focus was to create a Proof of Concept (PoC) for GaitLine's key functionalities. 

  3. Design and Development: Collaborating with GaitLine's designer, we customised a theme to match their design, ensuring brand consistency and enhanced user experience.

  4. Data Migration: We meticulously transferred all product data, customer information, and order history from Magento to Shopify Plus. Ensuring data integrity was paramount.

  5. Integrations: Critical integrations with GaitLine's existing systems, including ERP and marketing tools, were set up to ensure seamless operations post-migration.

  6. Testing and Quality Assurance: Comprehensive testing was conducted to identify and resolve any issues before the launch. This included performance testing to handle the expected Black Friday traffic.

  7. Launch: All five Shopify Plus stores went live a week before Black Friday, allowing GaitLine to capitalise on the peak shopping period with a robust, high-performing platform.


  • Increased Conversion Rate: GaitLine saw a 71% increase in conversion rates in the first 90 days compared to the same period on Magento the previous year.
  • Reduced Maintenance Costs: The switch to Shopify Plus significantly lowered their ongoing maintenance and hosting expenses.
  • Enhanced Customer Experience: The new Shopify Plus stores provided a smoother, more user-friendly shopping experience, leading to higher customer satisfaction.
  • Scalability: GaitLine's new setup is highly scalable, ready to support their future growth plans.


Migrating from Magento to Shopify Plus can be a game-changer for your e-commerce business. As demonstrated by the GaitLine case study, with careful planning and execution, you can achieve a seamless transition, improved performance, and significant business growth.

If you're considering migrating your store to Shopify Plus, Think Commerce is here to help. Our expertise and proven track record ensure a smooth and successful migration tailored to your unique business needs. Contact us today to learn more about how we can assist you in transforming your e-commerce operations.

Updated on


Some description