Notes on commerce
Insights
Practical thinking on Shopify Plus, custom builds, migrations and growing B2B & B2C commerce.
Ecommerce Personalisation Statistics 2026: What the Data Tells Us
Explore the most important ecommerce personalisation statistics for 2026 — from revenue impact and consumer expectations to AI adoption and privacy trends — with...
Shopify Spring 2026 Editions: What Merchants Need to Know
A comprehensive guide to Shopify's Spring 2026 Editions — covering every major new feature across agentic commerce, marketing, retail POS, online store, and operations.
How We Built Dividendly: A Tool Born from Our Own Ltd Company Frustrations
We built Dividendly out of a real need — generating compliant dividend vouchers and board minutes as a UK limited company. Now used by...
Theme Rollouts: Native A/B Testing Comes to Shopify
Shopify's new Rollouts feature brings native A/B testing, scheduled theme releases, and automatic rollbacks directly into the admin. Learn how it compares to third-party...
Agentic Storefronts: Your Products Inside AI Shopping Experiences
Shopify's agentic commerce capabilities enable your product catalogue to appear directly inside AI-powered shopping experiences through the Universal Commerce Protocol (UCP). Learn how this...
Announcing the Launch of Comfy Headbands
We're delighted to announce the successful launch of Comfy Headbands – bringing a Scandinavian solution for active children to British families! Our team has...
Shopify Winter ’26 — The RenAIssance Edition Has Arrived
Shopify has released the Winter ’26 Edition, and it’s one of the most transformative updates we’ve seen in years. Branded The RenAIssance Edition, this...
Why Shopify Plus is the Best Choice for High-Growth Businesses
In the fast-paced world of e-commerce, businesses need a platform that not only meets their current needs but also scales seamlessly as they grow....
The Ultimate Guide to Migrating Your Store from Magento to Shopify Plus
Migrating your online store from one platform to another can be a daunting task, especially if you're running a high-volume, multi-region business. However, with...